NJ Management Team
The Green Lion Digital New Jersey Marketing Team
Tom Murphy
As CEO, Tom Murphy emphasizes the importance of social media marketing, search
engine marketing, targeted traffic generation, and traffic conversion as critical elements
of a successful Internet business solution. Tom has been an information systems professional
for 13 years during which time he has worked in the banking, insurance, equine, and
biotechnology industries. He holds a BS in Finance from The Ohio State University and earned
his MBA in e-Commerce and Finance from Rutgers University.
Karen Nelson is the Project Manager. Her organization skills and her ability to work between the client and the team make her the heart of the organization. Karen worked in project management for over ten years. She previously worked in the video game industry as well as pharmaceuticals. She has experience with interactive websites, online advertisements, training manuals, and online and mobile advergames. Karen holds a BSED in Elementary Education from Shippensburg University in Pennsylvania.
Heather Knapp
Heather works as a Marketing Specialist and plays a key role managing content for clients. She handles the copywriting and editing of websites, newsletters, e-mail blasts, blogs, and press releases. Previous to working at Green Lion Digital Marketing, she held various internships with local newspapers and magazines allowing her to develop strong writing skills and an eye for detail. Heather Knapp holds a BS in English from Towson University in Maryland.
