Viral Marketing

• Develop incentives and personalized methods in online viral marketing
• Create campaigns that capture your market's imagination
• Maximize exposure to your brand message
• Provide  tracking options
• Avoid  brand dilution and association with unwanted groups
• Establish  a solid reputation quickly
• Develop a complete range of viral marketing resources including:
  • Video clips
  • Interactive flash games
  • Email
  • Micro-sites
  • Blogs
  • Social networking websites
  • Audio or video streaming

• Easy to execute. There are several methods of sending viral content or messages, like sending email, instant messaging, and using websites.
• Low-cost. As compared to sending direct mails, viral marketing is a more cost-effective method. You only need to pay to send the initial set of viral content, then forwarding or replicating the message has no additional costs.
• Great targeting. Since the concept of viral marketing is essentially passing on a message from a user to another person, most likely, the user will pass it to a person whom he knows will be interested in it.
• High and rapid response rate. Since viral marketing reaches a vast target market, there is likely to be targeted traffic that is more likely to convert to responses.